INTRODUCTION
In amongst polishing off the last of the imaging (I only actually got some lots needing imaging this morning!) for next week’s auction (Monday, Tuesday, Wednesday, all three days at our shop), resolving queries and such like I have also put out a number of ‘Auction Alert’ emails and a couple of press releases (I did a general one on Tuesday, and then my boss wanted something specifically about some Norfolk postcards today, hence two). I am going to produce screenshots of all the emails and press releases, accompanied by links to original documents, and all images therein.
THE PRESS RELEASES
On Tuesday I put out a general press release to local and regional media as follows:
THREE DAY FAKENHAM AUCTION FEATURES MANY EXCELLENT ITEMS
Then today I was required to come about with something about the Norfolk postcards:
NORFOLK POSTCARDS A FEATURE OF JAMES AND SONS UPCOMING THREE DAY AUCTION
THE EMAIL ALERTS
Given the item that was on the front cover of the printed catalogue, my first email alert went out to buyers of banknotes:
CONFEDERATE BANKNOTES TO GO UNDER THE HAMMER AT FAKENHAM AUCTION
Then I sent one out to buyers of cigarette and trade cards:
CIGARETTE AND TRADE CARDS A FEATURE OF OUR UPCOMING AUCTION
I also sent out a specific email to postcard buyers, but do not have that document at my disposal, so next comes the one I sent to stamp buyers:
STAMPS A MAJOR FEATURE OF JAMES JULY AUCTION
Finally, today I sent out an email alert to buyers of railwayana:
RAILWAYANA A FEATURE OF JAMES UPCOMING AUCTION
I finish this post with the full gallery for lot 1452, which featured in the composite image in the first press release: